El puto centro comercial

Gente rara 2 (notas autobiográficas)

Me he mudado hace poco y mi mini-piso da a la entrada de un centro comercial.
Para empezar diré que ese término, “centro comercial” me parece el egocentrismo más puro del capitalismo:

yo soy el centro, y aunque no esté en el centro de la ciudad,
soy el centro de vuestro consumismo.

Otros eufemismos como “Gran superficie”, pecan de igual egocentrismo e hipocresía.
¿Gran superficie para quién?
Si alguien se molestara en medir los metros hábiles en que el consumidor puede moverse, llegaría a la conclusión de que esa gran superficie la ocupan los productos, no nosotros….
De ahí que choquemos constantemente nuestros carritos en esos exigüos pasillos.

En el puto centro comercial que tengo enfrente hay exactamente 32 puertas de cristal
Dieciséis en un extremo y otras tantas en el otro extremo del edificio. Las conté.

Hace tiempo inicié un experimento.
Observé que todo el mundo utilizaba una misma puerta para entrar o salir del establecimiento, habiendo quince puertas más.
A lo sumo, los más arriesgados utilizaban la puerta contigua.
Y lo más absurdo, salir o entrar todos por una misma puerta creaba estúpidas colas.

Sistemáticamente yo entraba o salía por otra puerta elegida por mí arbitrariamente.
de una forma firme y decidida, sin dudas. Con dos cojones.
Y la gente de atrás me seguía.
Me sentía el flautista de Hamelín.

Un día abatí dos puertas a   la vez y salí por una de ellas,
Y la gente salió por sendas puertas.
Repetí mi experimento abriendo tres puertas…
Y ocurrió un tanto de lo mismo.

Ahora miro desde mi ventana este comercio,
y veo gente saliendo y entrando,
y espero más gente como yo.
Gente que abra varias puertas para liberar a ese ganado,
que sabe gastar con una tarjeta y (pobres de ellos)
 no saben elegir la puerta que las saque
de ese corralito.

As.

acomercial

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